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Unterwegs - Das Unternehmen

22 Stores, 1 Online Shop, 1 Goal: offering you the ideal equipment for your next outdoor adventure!

We aim to be your contact of choice when searching for travel equipment!

Welcome in our stores!

You are searching for a well-fitting trekking shoe to accompany you on your next tour, or the ideal backpack for your work-and-travel, a waterproof jacket to make commuting to work not the hassle it used to be? Our competent sales employees will make the perfect choice for you. We are focussed on personal and expert advice. There are always a fair number of sales employees at hand in our stores to make time to answer your questions.

Our online shop is open 24/7 for you!

Every product you´ll need for your outdoor adventure can be easily found using the categories or filter functions.

Have a question? Our customer service will gladly help you answer your questions via e-mail or telephone. Your parcel will be shipped to you with climate-neutral DHL GoGreen.

Having a problem? With the article or the order? Don´t hesitate and let us know. We are covering the return costs. For just this occasion a return label is already included in your parcel.

The many positive feedbacks show us, that new customers as well as those who are loyal to us since years already are happy with our service and the product range we are offering.

It all started with a thought

Wilhelmshaven 1987: the 22 year old Christoph Ganß, living in Wilhelmshaven, who loved motorcycling and canoeing, dreamed the dream of his own store, of being his own boss and selling the things he liked himself – well that certainly sounded tempting. His then partner (and now wife) Martina supported him, but he still kept his job, just in case. You never know.

His business idea was well received in Wilhelmshaven, though, and what once was one store is now 22 in all over Germany and the online shop you are currently visiting.

Those who start small, usually stay grounded forever

Unbelievable today, but in the early days Martina used to write the shop signs outside with an Edding. Hundreds of parcels are leaving our warehouse each day now, while in the beginning there have long been just a few a week, usually packed up and labelled in the office room of our first store.

The online shop counts about 40 employees these days and we all know each other by name. Just a short while ago Christoph and Martina used to know every employee of the company by name, but as the number rose to over 200 „it´s starting to get hard“ as Christoph admits!

Some employees are with Unterwegs for 20 years already, many for more than 10. We´ve never been a very formal company, there´s no Sirs and Madams here, only colleagues.

We help each other – to help make things working for you

We happen to have grown quite big within the last years but still managed to keep an informal working atmosphere. Everybody helps out when one part of the company gets under stress. This is one of the big advantages an owner-led company has. Our employees have a high degree of decision-making independence. Things are easily managed by the individual person working independently or „in-house“ with a quick chat with a superior.

Newsletter and outlet offers

Unterwegs is an owner-managed company and we therefore do not take part in „discount battles“ that are common in the online trade as a whole but also among other companies. To be quite honest, we can´t effort it, as „Unterwegs“ has never had a huge company in its back to help should things not work out.

We wish for you to get the best service and advice in our stores and in our online shop. A consistent effort to make our actions as sustainable and economical as possible in all areas is of great importance to us.

This is why sticking to the prices recommended by our manufacturers is part of our philosophy. We are making exceptions to this when manufacturers offer us a reduced price on special items, which we will in turn forward to you by offering the article on a reduced price. In our monthly newsletter we are keeping you up to date on all sales articles!

Single pieces and articles from previous seasons will be offered it our outlet at a reduced price – online as well as in designated outlet stores in Bremen, Erfurt and Oldenburg.

We are happy to welcome you here. Thanks for sharing our joy for the outdoors!

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Unterwegs der Outdoor-Shop